Privacy policy

Privacy Policy

This Privacy Policy describes how The SoundTrap (the "Site", "we", "us", or "our") collects, uses, stores and discloses personal information when you visit, use our services, make a purchase from www.thesoundtrap.com.au, or otherwise communicate with us (collectively, the "Services").

We aim to handle personal information in accordance with the Australian Privacy Principles in the Privacy Act 1988 (Cth).

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site and update the "Last updated" date.

Personal information we collect

We collect personal information in the following ways:

Information you provide directly

  • Contact details such as your name, email address, phone number, billing/shipping address.
  • Order and transaction details such as items purchased, delivery details, and payment confirmation.
  • Account details (if you create an account), such as login credentials.
  • Customer support communications such as messages, emails and other information you choose to provide.

Information collected automatically

When you use the Site, we may collect certain information automatically (for example, through cookies, pixels and similar technologies), including your device and browser information, IP address, and how you interact with the Site (pages viewed, cart activity, referring pages).

Information from third parties

We may receive information from third parties that help us provide the Services, such as:

  • Shopify (our ecommerce platform) and supporting apps/services.
  • Payment providers (who process payments and may handle card/bank details).
  • Buy now, pay later providers (e.g., Afterpay) if you choose to use them at checkout.
  • Delivery/fulfilment partners (to deliver orders and provide tracking).

How we use personal information

We may use personal information to:

  • Process orders, payments, fulfilment, delivery, returns and exchanges.
  • Create and manage customer accounts (if applicable).
  • Provide customer support and respond to enquiries.
  • Improve the Site, our products and customer experience (including analytics and troubleshooting).
  • Send service-related communications (order confirmations, shipping updates, policy changes).
  • Send marketing communications (you can opt out at any time – see below).
  • Help protect the Services, customers and our business from fraud or misuse.
  • Comply with legal obligations and enforce our terms.

Marketing

We may send promotional emails from time to time. You can opt out at any time by using the unsubscribe link in our emails or by contacting us. Even if you opt out, we may still send important non-promotional communications (e.g., order updates).

Cookies

We use cookies, pixels and similar technologies to operate and improve the Site (for example, remembering cart contents and preferences), understand how visitors use the Site, and help with security and performance.

You can control cookies through your browser settings. Blocking cookies may affect Site functionality. For information about Shopify-related cookies, see: https://www.shopify.com/legal/cookies.

Online advertising and analytics

We use analytics and advertising services to understand how customers use our Site, measure the effectiveness of our advertising, and show ads on third-party platforms. These services may use cookies, pixels and similar technologies.

  • Google Analytics to help us understand Site usage and improve customer experience.
  • Google Ads to measure conversions and show ads across Google services and partner sites.
  • Meta Pixel (Facebook/Instagram) to measure conversions, build audiences for advertising, and show relevant ads on Meta platforms.

You can control cookies via your browser settings and adjust ad preferences through your Google and Meta account settings. Blocking cookies may affect Site functionality.

How we disclose personal information

We may disclose personal information to third parties where necessary to provide the Services, including:

  • Service providers who support our business operations (e.g., website hosting, IT, analytics, customer support).
  • Payment processing providers (and buy now, pay later providers such as Afterpay) to process transactions.
  • Fulfilment and shipping providers to deliver your order.
  • Professional advisers (e.g., accountants, lawyers) where required.
  • Authorities or regulators where required or authorised by law.

Overseas disclosure

Some of our service providers (including Shopify and certain apps) may store or process data outside Australia. Where we disclose personal information overseas, we take reasonable steps to ensure it is handled in a way that is consistent with this Privacy Policy and applicable privacy laws.

Security and retention

We take reasonable steps to protect personal information from misuse, interference, loss and unauthorised access, modification or disclosure. However, no method of transmission or storage is completely secure.

We keep personal information only for as long as needed for business and legal purposes (such as fulfilling orders, record-keeping and compliance), and then we take steps to delete or de-identify it where appropriate.

Access and correction

You may request access to personal information we hold about you and request correction of inaccurate information. To make a request, contact us using the details below.

Complaints

If you have a complaint about how we handle your personal information, please contact us and we will try to resolve it. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC): https://www.oaic.gov.au/privacy/privacy-complaints.

Children

Our Services are not directed to children and we do not knowingly collect personal information from children. If you believe a child has provided personal information to us, please contact us.

Contact

If you have any questions about this Privacy Policy or would like to make a request, please contact us:

Phone: 03 50 233 662
Email: sales@thesoundtrap.com.au
Address: 121 Langtree Avenue, Mildura VIC 3500, Australia